Algorithms and imaging software
Real-world clinical environments and ophthalmic data infrastructure for algorithm development, testing and validation.
Clinical infrastructure · Ophthalmology · Brazil
Your clinical infrastructure in Brazil.
We connect international ophthalmic technology companies with the clinical networks, patients, data and local capabilities required to validate, deploy and scale in Brazil.
VisionDiscoveryEvidence
What we do
From clinical validation to commercial deployment.
Brazil offers a large and diverse patient population, an extensive healthcare ecosystem and significant opportunities for ophthalmic technology companies. Accessing that ecosystem, however, requires local clinical relationships, operational capabilities and market knowledge. SETHO helps international companies design and execute their Brazilian strategy, from patient recruitment and clinical studies to technology validation, data acquisition and local deployment.
01
Clinical Data Infrastructure
Customized prospective and retrospective clinical data programs designed around each partner's scientific and technical requirements.
02Clinical Validation
Design and execution of clinical validation studies for AI models, imaging devices and digital ophthalmic technologies.
03Market Entry
Local clinical partnerships, operational infrastructure and market knowledge for international companies entering Brazil.
04Deployment & Partnerships
Operational and commercial pathways to implement successful technologies across Brazilian healthcare settings.
One local partner
One local partner.
Multiple capabilities.
International companies often face the same challenge when entering a new healthcare market: finding the right clinical partners, navigating local requirements, recruiting patients, collecting high-quality data and building an operational network. SETHO brings these capabilities together through a single local partner.
- Clinical Networks
- Physicians
- Patient Recruitment
- Retinal Imaging
- Clinical Data
International companyTechnology, clinical question, objectives
One contract · One local team
BrazilClinical sites, patients, healthcare settings
- Laboratory Data
- Research Operations
- Regulatory Coordination
- Technology Deployment
- Commercial Partnerships
For technology companies
Built for ophthalmic technology companies.
Whether you are developing an AI model, imaging device, digital health platform or clinical workflow solution, SETHO can help build and execute your Brazilian strategy.
Imaging and diagnostic devices
Clinical sites, physicians and local partners for evaluation, validation and deployment.
Digital ophthalmology platforms
Local implementation, physician networks and operational support for digital ophthalmology solutions.
Research and evidence programs
Patient recruitment and multimodal clinical data collection for research and evidence-generation programs.
The Brazilian opportunity
Why Brazil?
Brazil · Illustrative connections
Brazil combines a large and diverse population with an extensive healthcare ecosystem and significant unmet needs in ophthalmology. For international companies, however, accessing patients, clinical partners and reliable real-world evidence can be challenging. SETHO provides the local infrastructure required to bridge that gap.
Scale
Access to a large healthcare ecosystem and diverse patient populations.
Clinical diversity
Multiple healthcare settings, clinical profiles and real-world patient journeys.
Local execution
A local team coordinating clinical partnerships, recruitment, operations and project execution.
How we work
From objective to execution.
DEFINE
We understand the technology, clinical question and Brazilian objectives.
- Technology
- Target population
- Clinical requirements
- Scientific objectives
- Commercial objectives
DESIGN
We build the appropriate clinical, data and operational model.
- Protocol
- Clinical sites
- Patient profile
- Data requirements
- Regulatory pathway
- Operational structure
EXECUTE
We activate local partners and coordinate the project.
- Clinical partnerships
- Patient recruitment
- Data collection
- Clinical operations
- Quality control
- Project coordination
SCALE
Successful projects can evolve into long-term clinical and commercial partnerships.
- Additional validation
- Multicenter studies
- Continuous data programs
- Technology deployment
- Commercial partnerships
- Market expansion
Clinical foundation
Built from the clinical environment outward.
SETHO is led by a licensed ophthalmologist with recognized medical specialty credentials in Brazil and supported by multidisciplinary expertise across clinical operations, research, business development and regulatory strategy.
About SETHOGovernanceClinical rigor by design.
Projects are designed according to applicable ethical, regulatory and data protection requirements, with attention to protocol design, data quality and ethical oversight from the outset.
About SETHOTraction
Building global partnerships.
SETHO is developing collaboration opportunities with international companies operating across ophthalmic AI, medical imaging and digital health. Current discussions include clinical data programs, validation studies, research collaborations and potential market-entry initiatives in Brazil.
- Clinical data programsIn discussion
- Validation studiesIn discussion
- Research collaborationsIn discussion
- Market-entry initiativesIn discussion
Looking to enter or expand in Brazil?
Tell us what you are building and what you need to achieve in Brazil.
Capabilities
One infrastructure.
Four ways to engage.
Each engagement is designed around the partner's technology and objectives. Companies can start with a single capability and extend the relationship as their Brazilian strategy develops.
ENTRY
Data acquisition
ENTRY
Clinical validation
ENTRY
Market entry
NEXT
Deployment / commercial partnership
GOAL
Long-term Brazil partnership
Partners can enter at any point. Data is a capability of SETHO, not its identity.
Clinical Data Infrastructure
Clinical data designed around the question you need to answer.
SETHO designs and executes customized clinical data programs according to the scientific, technical and regulatory requirements of each project.
We do not offer standardized data packages.
Each project is designed around the scientific, technical and operational requirements of the partner.
Possible program components
- Fundus photography
- OCT
- Widefield retinal imaging
- Clinical examination
- Laboratory biomarkers
- Demographics
- Medical history
- Comorbidities
- Longitudinal follow-up
- Patient-reported outcomes
How a data program runs
- Partner requirements
- Protocol
- Clinical network
- Patient recruitment
- Data acquisition
- Quality control
- Structured delivery
Clinical Validation
Validate your technology in real clinical environments.
SETHO structures and coordinates validation projects with Brazilian clinical sites, physicians and patients, according to the design each technology requires.
Technologies
- AI algorithms
- Retinal imaging technologies
- Diagnostic devices
- Digital health technologies
- Clinical workflow technologies
Capabilities
- Study Design
- Clinical Site Activation
- Patient Recruitment
- Image Acquisition
- Clinical Data Collection
- Reference Standard Coordination
- Quality Control
- Research Coordination
Market Entry
From international technology to local clinical adoption.
Entering Brazil requires more than market analysis.
Healthcare technologies need local clinical relationships, operational infrastructure and an understanding of how the Brazilian healthcare ecosystem works.
SETHO helps international ophthalmic technology companies build the clinical and operational foundation required to explore the Brazilian market.
No fixed model.
The structure of each market-entry engagement depends on the partner's technology, stage and objectives.
Capabilities
- Clinical Partner Identification
- Pilot Programs
- Physician Engagement
- Clinical Validation
- Local Implementation
- Commercial Partnerships
- Deployment Strategy
Deployment & Partnerships
Operational and commercial pathways into Brazilian healthcare settings.
When a technology has shown its value, SETHO helps build the path to implement it across Brazilian healthcare settings, working with the clinical partners already involved in the project.
Defined with each partner.
The commercial model follows the technology and its stage. Distribution is one possible arrangement among several.
Possible pathways
- Pilot implementation in clinical sites
- Physician onboarding and training
- Local operating partnerships
- Commercial partnerships
- Continuous data and evidence programs
- Expansion to additional sites
Not sure where to start?
Tell us about your technology and your objectives in Brazil. We will suggest the appropriate entry point.
Ophthalmology
Ophthalmology is
where we start.
SETHO's initial domain expertise is ophthalmology and retinal imaging. Our clinical leadership, partner network and operational model are built around the way ophthalmic technologies are developed, evaluated and adopted.
Light
Every ophthalmic examination begins with light entering the eye.
Retina
Images and measurements captured in real clinical settings.
Data
Structured, quality-controlled and linked to clinical context.
Evidence
What a technology needs to be validated, adopted and scaled.
Retinal imaging
Fundus photography, OCT and widefield imaging acquired under defined protocols.
Ophthalmic AI
Clinical environments and data for developing, testing and validating algorithms.
Imaging devices
Evaluation and validation with physicians and clinical sites.
Diagnostic technologies
Studies designed against an appropriate clinical reference standard.
Digital ophthalmology
Local implementation and physician engagement for digital solutions.
Retinal biomarkers
Clinical research combining retinal imaging with clinical and laboratory data.
Depth in one specialty before breadth in many.
Ophthalmic technologies depend on image quality, acquisition protocols, grading standards and clinical workflows that are specific to eye care. A partner who works inside that environment can design studies and programs that reflect how the technology will actually be used. The same operating model is designed to extend to other medical specialties over time. For now, our focus is ophthalmology.
Developing an ophthalmic technology?
If you are considering Brazil for data, validation, research or market entry, we would like to hear from you.
About SETHO
The local infrastructure between global technology and Brazilian clinical practice.
Clinical Data & Evidence
The meaning behind SETHO
SETHO connects international ophthalmic technology companies to the Brazilian clinical ecosystem and builds the local infrastructure they need for data acquisition, clinical validation, patient recruitment, research, market entry, technology deployment and commercial partnerships.
SETHO is inspired by Yaathe, the language of the Fulni-ô people of Pernambuco, Brazil, in which sethô refers to the eye.
For us, the eye represents more than vision. It is a gateway to information about human health — and one of the richest sources of clinical data.
SETHO carries this meaning forward, connecting clinical insight, technology and real-world data to generate evidence and accelerate healthcare innovation.
Born from vision.
Built for evidence.
Vision · Data · Evidence · InnovationA market that requires local presence.
Brazil combines a large and diverse population with an extensive healthcare ecosystem and significant unmet needs in ophthalmology. Reaching patients, clinical partners and reliable real-world evidence takes relationships and operations on the ground. That is the role SETHO plays.
Scale
Access to a large healthcare ecosystem and diverse patient populations.
Clinical diversity
Multiple healthcare settings, clinical profiles and real-world patient journeys.
Local execution
A local team coordinating clinical partnerships, recruitment, operations and project execution.
Team
Clinical expertise meets execution.
SETHO brings together medical, scientific, operational and business expertise to execute clinical projects in Brazil. Our multidisciplinary approach connects international technology companies with the people, infrastructure and local capabilities required to operate in the Brazilian clinical environment.
01Medical
Ophthalmology
Clinical leadership, protocol input and physician relationships.
02Scientific
Research
Study design, data quality and scientific coordination.
03Operational
Clinical operations
Site activation, recruitment and project coordination.
04Business
Partnerships
Business development, market entry and commercial structuring.
Clinical foundation
Built from the clinical environment outward.
SETHO is led by a licensed ophthalmologist with recognized medical specialty credentials in Brazil and supported by multidisciplinary expertise across clinical operations, research, business development and regulatory strategy. Each project is designed around the scientific requirements of the partner, with attention to protocol design, data quality, ethical oversight and applicable regulatory requirements from the outset. Our initial domain expertise is ophthalmology and retinal imaging.
Governance
Clinical rigor by design.
LGPD
Data governance
Informed consent when applicable
Anonymization or pseudonymization according to project design
Ethical review when required
CEP/CONEP pathways when applicable
Controlled access
Data traceability
Quality control
Projects are designed according to applicable ethical, regulatory and data protection requirements.
Looking to enter or expand in Brazil?
Tell us what you are building and what you need to achieve in Brazil.
Explore a Partnership
Looking to enter
or expand in Brazil?
Tell us what you are building and what you need to achieve in Brazil.
SETHO
Main contact · Email
contact@sethohealth.com.brSETHO on LinkedInBrazil
- We review your technology and objectives
- We schedule an introductory conversation
- We outline how SETHO could support you in Brazil